This weekly blog should be interesting for anyone involved in e-commerce and online marketing either as academic or professional. The blog focuses on strategic and commercial rather than technical issues of E-Commerce and on the perspectives of the Marketing in a global, digital and Social Media dominated marketplace. In exceptional cases some issues of more general interest might be also discussed.
August 5, 2010
Lost productivity on Social Networking
I was always sure that the obsession (or maybe the addiction) of some people with their online social networks is costing business money and productivity. How much this cost is was not sure until MyJobGroup publissed the results of a UK survey concluding that "Social Media Costing UK Economy up to £14billion in Lost Work Time". Interesting findings bringing once more the often discussed in this blog subject of organizational guidelines for the use of the Internet during work time (but also outside work time if ) to the attention of businesses.