This weekly blog should be interesting for anyone involved in e-commerce and online marketing either as academic or professional. The blog focuses on strategic and commercial rather than technical issues of E-Commerce and on the perspectives of the Marketing in a global, digital and Social Media dominated marketplace. In exceptional cases some issues of more general interest might be also discussed.
January 31, 2010
Social Media for promoting the 2012 Olympic games
From the Independent On Sunday. I will try to follow the developments and keep you informed.
