October 5, 2009
Peoples' Empowerment through Technology: Who is watching who?
A very interesting video by Dr. Henry Jenkins, Director of the Comparative Media Studies Program of MIT and author of the "Convergence Culture" who talks about the new media landscape. Interesting for everyone in the marketing business but mainly interesting for those who still doubt that something new happens in the marketing landscape. Interesting is Jenkink's quote that with the new technology "with our little cameras we are watching the Big Brother every moment of the day". An interesting reminder not only to Big Brothers but also to small ones.